McMaster University: Mac Money

We had the opportunity to help the McMaster University’s Student Success Centre develop a three-part-series of animated videos focusing on financial literacy. We were asked to help with developing a visual style that could be applied throughout this series.

Direction + Animation + Design + Sound Design + Voice Recording + Story Boarding

VIDEO ONE

Your Money

A brief history of Canada’s tax system beginning in 1948 with the “Income Tax Act”.
Play Video
VIDEO TWO

Your Account

Breaking down the “My Account” process found within the Canada Revenue Agency.

Play Video
VIDEO THREE

Canadian Taxes

A concise and easy-to-digest summary of the various branches surrounding Canadian taxes.

Play Video